Opinion
My Dream Is To Grow Intra-West AfricanTourism — Toyosi Orunmuyi
Published
3 years agoon
By
Lanre
Excellence for many people is merely another unattainable option because, achieving excellence is no mean feat, and those who do are the ones who have remained defiant in the face of obstacles. Accountant turned hospitality entrepreneur, Toyosi Orunmuyi is one such individual who has stamped the greatness of his vision in the Lagos coastal area with the launch of his new beach resort, 234 Lofts. In this interview, Orunmuyi, who is the brain behind The Podium Event Centre, shares his vision for intra-West African tourism, his path to entrepreneurship, and why 234 Lofts was designed and built with containers. TOMI FALADE brings excerpts.
Tell us about yourself.
I am a homegrown accountant. I’ve had a career from 2005 till now, so pretty much 18 years of accounting. I studied at the University of Ilorin, and I went on to start my career with KPMG in Lagos for five years. I moved to the US and I was there for about five years. I also did my MBA there. Basically, I am both an accountant and an entrepreneur.
At what point did you become an entrepreneur?
The MBA was my turning point, that was what took me from being an accountant to a businessperson. I know numbers from accounting, but the MBA allowed me to solve problems. I moved back to Nigeria in 2016, and started The Podium Event Center, and that’s been going on for about seven years now.
Tell us about your new beachfront resort, 234 Lofts and what inspired it.
We started construction in 2022 last year and we are launching now. I want to believe that my heart is hospitable, and that has drawn me into hospitality and events. I also had a stint in the hospitality industry outside of Nigeria working for a hospitality recruitment agency.
What gave you that confidence to come back to Nigeria to invest even when others fear to because of the uncertainty in the country?
I don’t think it was confidence, I think it started out as naivety. When they teach you business plans in school, you come back and think that those business plans will work in Nigeria. It has been a very tough ride; you learn as you go. I’ve learned a lot and I understand that it takes a lot of guts to do business here and I think I have guts. I see a challenge and I just want to take it up and give it whatever it takes.
Having been outside Nigeria, what are those things that you saw that are different from what is done here that you would like to replicate here and what other innovative approaches have you presented?
I think Americans are the best at hospitality. During my time in America, I picked up a lot of stuff. It’s in America that you go somewhere, and your food is late, and they tell you ‘Oh, we are sorry, you don’t have to pay for this food, or you can take a drink while you are waiting.’ That doesn’t happen in Nigeria. Americans do hospitality best, and I think it comes with a little bit of that level of care for the customer.
I have also run a food business and it is a lot smaller now. I started it in 2015 with my wife and it’s still running but it’s very small now. That was where I learnt customer service properly. Even if a customer is angry, just by putting an additional cup of juice with their order the story changes entirely and what you want to do in business is; you want to turn net detractors into net promoters. So when a customer has a bad experience, I always try to turn that bad experience into a good experience. That extra cost is small compared to the damage that kind of thing will put in your bag.
Why the choice of building from containers?
There are different reasons honestly. On one hand, because we are at the beachfront, this land cannot be sold because it’s zoned as ancestral lands. So we wanted something that is moveable and not permanently fixed. The containers are a little easier to build and quicker to finish.
What is the idea behind the name?
234 is the country code of Nigeria. Our personal vision is to have this beach resort across the West African coast. And we will name each of the locations according to the country code of the countries. And the big vision, should we become billionaires, is to have a cruise line that will take you to each country on a seven-day African cruise. One thing I found out is that a lot of West Africans don’t travel West Africa. Asides Ghana, most Nigerians don’t visit countries in West Africa. I really have a dream to grow intra-West Africa tourism.
What else is different, why should people come here?
As far as the coastline is concerned, first is proximity. We are right in town, you don’t need a boat to get to us, neither do you need to be stuck in traffic for hours to come to us; we are unique. If you want somewhere private, somewhere with not too many people, not too loud; that’s one of our unique selling points here. We do not take service for granted and we just want to help people relax and enjoy their time with us.
Are you doing this alone or do you have partners who are working with you?
I always have partners. Everybody has ideas, but to get your ideas to business, you need two things. One is money, capital. The other one is just everything else, the guts, the motion, and the education because vision plus money is business. We all see problems, but it is very hard to take the problem, build the solution to it, then is monetisable. Only then can you become a billionaire.
From all of your experience, what would you say is a valuable lesson you learned in this peculiar Nigerian economy?
Fear of the government. Honestly, as a business person, everything is working against you in Nigeria. Also, always put things in writing. Any small agreement, even if it is a text message, put it in writing; a coin can flip very quickly. Working with people has been a tough deal as well. Unfortunately, you have to work with people since you can’t do it all. You have to employ people, and you have to incentivise people. Finally, I think the government can do more, especially with the few entrepreneurs that are bold enough to do this. One of the big things that happened during COVID-19 for some of my friends and colleagues abroad was that the government gave them grants, free money, tax refunds and things like that. In Nigeria, we did not get anything.
Most people are finding their way out of the country now, and ‘japa’ syndrome is on the high; you are going the other way. Why?
My story is different. Nigeria is tough and I won’t speak for the global professional. When I returned to Nigeria in 2015, my salary was N36 million per annum and I was coming from the US. It was coming as 180,000 US Dollars at N198 to one dollar. Between then and now, that same amount is now 36,000 US Dollars. So imagine I was still working, being promoted and I am earning N80 million, which is very big money here, it would still be less than I was earning in 2015 when I returned because we are now buying a dollar at N1000 plus. For a professional person, it’s really tough because even if I was earning N100 million (and those kinds of jobs are very few) I would be earning almost half of what I was earning eight years ago. That’s a problem.
How would you describe yourself as a businessman?
There are things I enjoy doing. I enjoy construction, things that have a start and end time. To witness the joy and fulfilment of completion. But at the end of the day, the numbers still have to make sense in terms of profit.
What are some of your guiding principles in what you do today?
I think the first thing is fairness. I try to be as fair as possible. It’s not all about money. Money is very important in business, but it’s not all about money, and it mustn’t be all about money. If everybody here gets N10 million today, they won’t all have up to N8 million by next month. Money comes and goes, so fairness is important. I am also very big on relationships and I do what we call ethical business too.
Tell us about growing up and the experiences that prepared you for entrepreneurship.
Both my parents were civil servants. I grew up in Ilorin. My family was great. I had three brothers. I knew we had to work hard because our parents made it very clear to us that ‘you’re going to school for yourself’. So, I finished with a 2’1. When it was time to serve, I heard about this gig in an accounting firm and I went there to do what I could. I was very young; 20+ years old. I started working early, and my KPMG days were really just building network and becoming a good accountant. I did ICAN and every other thing.
The time I spent outside Nigeria, I think, was what broadened my horizons significantly because I was in a program that took me to a new country every four months. England, Nigeria, Egypt, Dubai, UAE, and the US. It was a good eye-opener as well because I worked in different industries in different countries and that was my first eye-opener. And then the MBA was what gave all of those experiences a business structure.
When you created The Podium event centre, what were you thinking?
I was looking for money. We all know problems, but as I said, I know how to take that problem and transform it into a business opportunity. I find money to execute it, and then I also have the guts to execute it too. That’s the difference.
If you have experiences from a lot of places, then you pull it out together and you can spin a business around it.
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Opinion
Why Nigeria needs the All-Nigeria Rotary Peace Summit
Published
3 days agoon
November 3, 2026
The All-Nigeria Rotary Peace Summit will examine how good governance, justice and equity can help Nigeria build lasting peace
Related
Entertainment
Reel Momentum: Nollywood Releases That Defined Q3
Published
2 weeks agoon
October 21, 2026
By Olayinka Akanbi
The third quarter of 2026 offered a clear picture of where Nollywood stands today. Across July, August and September, filmmakers told stories centred on family, culture, history, identity and everyday life.
Some films looked inward at personal struggles, while others drew from folklore, real-life events and Nigeria’s past.
Also read: Orlando Owoh Music Festival Set for November 7 in Lagos
There were also signs of change in how films are distributed, with streaming platforms increasing their investment in original content.
July was defined by personal, character-driven stories.

One of the standout releases was Alechenu, directed by Biodun Stephen, which followed the journey of an autistic teenager travelling from Oyo State to Lagos in search of the mother he had never met.
The film explored themes of family, identity and perseverance through a simple yet emotional narrative.
Around the same period, Lami focused on the life of a retired soldier grappling with the emotional effects of war, examining trauma, healing and second chances through the experience of one man trying to rebuild his life.

Another notable release, The Return of Omotara Johnson, marked the return of veteran actress Bukky Wright in a crime drama centred on family secrets and unresolved past conflicts.

Later in the month, films such as Wire Wire and Njem: The Journey continued the trend of storytelling rooted in real-life experiences and social issues.
In August, attention shifted towards history, tradition and culture.

The month opened with Sweet 16, a coming-of-age family drama that also drew attention as one of the final completed performances by the late actor Alexx Ekubo.
This was followed by Ikenga: The Last Festival, a story centred on tradition, power and destiny, featuring veteran actors Pete Edochie and Patience Ozokwor.

Released around the same period, Aláhùn (The Weaver) drew heavily from Yoruba mythology and folklore, highlighting a growing interest in indigenous narratives and local fantasy storytelling.

Towards the end of the month, King Kosoko revisited the life of one of Lagos’ most influential historical rulers, reflecting a broader shift by filmmakers towards exploring Nigeria’s history on screen.
By September, the conversation had expanded beyond storytelling to include audience engagement and distribution models.

One of the month’s notable releases was Mama Deola’s Wedding Story, which became the first original production from Nigerian streaming platform Kava. Its release underscored the increasing role of local streaming services in shaping the industry.
Other films focused on contemporary life and younger audiences.
Ordinary People examined the lives of everyday Nigerians, while 19 explored themes of identity, ambition and relationships from a youthful perspective.
One Gidi Night captured the rhythm and character of Lagos, using the city itself as a central narrative element.
The month also saw the release of Black Market, which generated widespread attention due to efforts to stage a Guinness World Record attempt for the largest film screening audience at Tafawa Balewa Square in Lagos.
Taken together, these releases reflect an industry in transition one that is expanding its storytelling range while experimenting with new platforms, audiences and formats.
Also read: Orlando Owoh Music Festival Set for November 7 in Lagos
Nollywood is not only telling more stories; it is also redefining how those stories are created, distributed and experienced.
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By Victor Ojelabi,
The Rotary Foundation has recognised the polio eradication efforts of Rotary International District 9112 under Immediate Past District Governor Lanre Adedoyin, following the District’s transfer of District Designated Funds to the PolioPlus Fund during the 2025 to 2026 Rotary year, a contribution acknowledged recently, as part of the global funding effort to protect children from the disease.
Also read: Rotary Club of Lagos Strengthens Traders With Fresh ₦6m Business Grant
The recognition brings a fitting international dimension to a Rotary year in which Adedoyin, a lawyer and member of the Rotary Club of Surulere South, repeatedly placed polio eradication among District 9112’s major humanitarian priorities across Lagos and Ogun states.
In a message addressed to District 9112, The Rotary Foundation thanked the District for committing its District Designated Funds to the campaign, saying the collective support from Rotary districts helped the organisation reach its fundraising target and secure matching funds that translate into US$150 million for polio eradication.
“Your support helped Rotary reach our goal and secure the matching funds that translate into US$150 million toward eradicating polio,” the Foundation said.
The money has consequences far beyond the balance sheet.
According to the Foundation, polio funding supports frontline workers taking vaccines into remote communities, environmental surveillance capable of detecting the virus in wastewater and programmes designed to interrupt transmission in affected areas.
The Foundation said the continuing effort was particularly important in Afghanistan and Pakistan, the only two countries where wild poliovirus remains endemic.
That assessment is consistent with Rotary International’s latest account of the global campaign.
Rotary says its partnership with the Gates Foundation generates up to US$150 million annually for polio eradication, with Rotary raising US$50 million and the Foundation providing a two-to-one match.
The money supports vaccine procurement, social mobilisation, outbreak response, surveillance and other operational requirements.
Rotary’s involvement stretches back decades. Its first polio vaccination project began in the Philippines in 1979, and the organisation became a founding partner of the Global Polio Eradication Initiative in 1988. Since then, global polio cases have fallen by 99.9 per cent.
For Nigeria, the story carries particular resonance.
The country recorded its last case of wild poliovirus in Borno State in August 2016.
Four years later, the World Health Organisation African Region was formally certified free of wild poliovirus, leaving Afghanistan and Pakistan as the remaining countries with endemic transmission.
That historic achievement, however, did not mean the end of the polio challenge in Nigeria.
Circulating vaccine-derived poliovirus can still emerge in communities with low immunisation coverage, making vaccination and surveillance essential even in countries that have eliminated wild poliovirus.
It was against that backdrop that the IPDG’s polio drive developed during the 2025 to 2026 Rotary year.
Adedoyin, who became the second District Governor of District 9112 following the division of the former District 9110, had signalled early in his tenure that healthcare would remain a central part of the District’s service programme.
His installation in Lagos in July 2025 marked the beginning of a year that subsequently combined fundraising with grassroots advocacy and support for health workers.
By September 2025, the District had held a PolioPlus seminar at which Adedoyin warned against complacency simply because wild poliovirus had disappeared from Nigeria. District records show that the campaign remained prominent in its programme in the months that followed.
In October, Districts 9111 and 9112 took the End Polio Now message beyond conventional conference halls with a joint train journey from Lagos to Abeokuta.
Led by Adedoyin and then District 9111 Governor Henry Akinyele, alongside Nigeria National PolioPlus Committee Chairman Joshua Hassan and other Rotary leaders, the initiative turned the train journey into a public awareness campaign for polio eradication.
District 9112 also took the message to communities in Ogun State, including a roughly 10-kilometre Keep Polio @ Zero awareness walk in Sagamu aimed particularly at encouraging parents and guardians to ensure that children receive their vaccinations.
In Lagos, the campaign moved from advocacy to practical support.
District 9112 donated 100 pairs of rain boots and 200 raincoats to the Lagos State Primary Health Care Board in October 2025 to assist health personnel working on polio eradication during the rainy season. The intervention was valued at about ₦1.6 million.
Adedoyin made the District’s position clear at the presentation.
“Our commitment to ending polio is absolute,” Adedoyin said. “We will continue working with the Lagos State Government and our partners until polio is completely wiped out.”
Another significant moment came towards the end of his tenure.
In June 2026, District 9112 announced that it had raised US$13,000 through the World’s Greatest Meal initiative for The Rotary Foundation’s PolioPlus Fund.
The contribution was described by World’s Greatest Meal Committee Chairman Tokunbo Opanubi as one of the highest recorded by the District through the initiative.
The US$13,000 contribution is separate from the District Designated Funds now acknowledged by The Rotary Foundation.
Together, however, the initiatives illustrate the different channels through which District 9112 supported the global eradication campaign during Adedoyin’s tenure.
District Designated Funds form part of The Rotary Foundation’s funding system and allow Rotary districts to direct portions of avail

IPDG Lanre Adedoyin with wife at a Rotary event recently
able Foundation resources towards eligible programmes.
PolioPlus is one of the avenues through which districts can deploy such resources in support of Rotary’s eradication objective.
The Foundation’s latest acknowledgement therefore adds another layer to District 9112’s polio record for the 2025 to 2026 year.
It also demonstrates the multiplier effect behind Rotary’s funding model.
A contribution originating from clubs and districts can ultimately support a much larger global pool used for vaccines, surveillance, community mobilisation and the difficult task of reaching children in areas affected by conflict, insecurity or geographical isolation.
The stakes remain considerable.
Polio is a potentially fatal infectious disease that primarily affects young children and can invade the nervous system, causing irreversible paralysis.
Although its global footprint has been reduced dramatically, Rotary cautions that eradication requires sustained vaccination and surveillance until transmission has been stopped everywhere.
The Foundation’s message to District 9112 captured that unfinished mission.
It thanked the District for supporting the PolioPlus Fund and helping move the world closer to the point where “no child is threatened by this disease ever again”.
For Adedoyin, who handed over the governorship of District 9112 at the end of the 2025 to 2026 Rotary year, the recognition offers a powerful postscript to a year in which the District’s contribution was measured not only in fundraising figures, but also in public advocacy, community mobilisation and support for those working closest to vulnerable children.
Also read: Rotary Club of Lagos Strengthens Traders With Fresh ₦6m Business Grant
And for District 9112, the acknowledgement connects a local Rotary story from Lagos and Ogun states to a much larger global ambition: ensuring that the final cases of polio become part of history rather than the beginning of another outbreak.
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