Culture

Miss Tourism tasks hoteliers on marketing Nigerian historical sites

Published

3 years ago

September 7, 2023

Miss Tourism Nigeria, Joy Ekekwe, on Tuesday urged hoteliers to participate in marketing Nigerian historical and tourism sites.

The 26-year-old financial consultant made the call during the 19th AKWAABA Africa Travel and Tourism Market, held in Lagos from Sept. 3 to Sept. 5.
Ekekwe said that marketing historical sites should not solely be left to tour operators, noting that every practitioner in the tourism and hospitality industries must be involved in it.
She said this was the only way hoteliers could add value to other value chains within the tourism industry.

She also explained that this would place Nigeria on the global map of tourism as nations begin to realise the ennormous tourism potential that Nigeria is endowed with.
“Nigerian hoteliers need to be patriotic to an extent that they intentionally market historical and tourism sites across the nation.
“Lodging in an hotel should go beyond m

ere relaxation, visitors to hotels can be encouraged to visit some historical sites, which would help boost patronage to those sites and improve the growth of inbound tourism,” she said.
Ekekwe advised Nigerians to always take pride in everything that stands as their identity, in terms of language, dance, culture, music and all.

She said Nigerians must also begin to appreciate the tourism potential the nation is endowed which include waterfalls, monoliths, crafts, caves, game reserves, among others.
She noted that it was high time Nigerians begin to see these endowments as rare treasure and deliberately market them to woo both local and international tourists.
Earlier, Bayo Adedeji, Chief Executive Officer of Wakanow Group, advised practitioners in the tourism industry to engage technology in their operations.

Adedeji noted that technology is important to selling tourism across the globe.
“Without maximising the potential in technology, operating tourism business could be chaotic, technology enhances the business of travels and tourism.
“Government has supported us enough, we need to engage technology in all we do to perform optimally,” he said.

Up Next

Information Communication Technology (Ict) And Tourism Development In Abia State (A Case Study Of National War Museum Umuahia)

Don't Miss

Elevate your office wardrobe with stylish corporate Ankara gowns

Click to comment

Culture

WAKE UP! Art Exhibition Returns for a Second Act

Published

2 weeks ago

August 27, 2026

Mariam Balogun

The contemporary art and photography exhibition “Wake Up!” is back again for a second edition.

Curated by Awele Onwordi, Wake Up! 2 exhibition pays homage to the Nigerian youth and burgeoning street culture which many of its contributing artists reference in their works.

Also read: Five rising stars battle for 2026 Headies Next Rated

Titled “Young, Wild, Free”, the exhibition celebrates the creativity, resilience, freedom and cultural influence found in Nigerian youth.

Taking aim at societal issues and economic concerns, the exhibit reflects the youth and their refusal to compromise or bow despite all the challenges stacked against them while charting youth culture through art, music, fashion, skateboarding, photography and community.

The exhibition will be held, once again, at the Angel and Muse Gallery at 25 Sumbo Jibowu street off Ribadu Road off Awolowo Road in Ikoyi.

It will open on Saturday 5 September 2026 and will run until 11 September 2026
This second edition which focuses on celebrating, nurturing and exploring artistic practices rooted in youth and street culture will feature works from DENCITY and SUPERGLIDER HOUSE.

Exhibiting artists include Ajilore Kehinde – their work is deeply influenced by Nigerian street culture and works of other artists like Slawn, Peters Ejiro, etc, Chuka Onwordi – graphic designer who embodies themes of death, melancholy and beauty in his works, ZIDYEP – Abuja based creative whose works move between digital and physical spaces through art, graphic design and air brushing , Franklyn Okoye – graphic designer and artist whose works explore themes of identity and hyper-reality, Awele Onwordi – founder & curator of WAKE UP and multidisciplinary artist whose practice spans character art, creative logo design, album covers and more , Oluchi Kogolo – digital illustrator whose work explores street culture, personality and storytelling through a raw and playful visual style and Kozetuo Apeji – multidisciplinary artists who work explores experimental approaches to problem solving through both digital and traditional art forms.

Commenting on the exhibition in her curatorial statement, Awele noted that “despite economic instability, limited opportunities and socio-political challenges, Nigerian youth continue to shape culture through music, fashion, art, skateboarding, raves, photography and community.”

Also read: Five rising stars battle for 2026 Headies Next Rated

Continuing and harping on the raison d’etre of the exhibition she said, “Young, Wild and Free exists to celebrate Nigerian youth while also creating a platform that supports and amplifies them.”