Connect with us

Entertainment

AU Calls for AFRIMA Hosting Bids from Nigeria, South Africa

Published

on

AFRIMA Diamond Showcase

Following its successful outing in Senegal last year, the African Union Commission (AUC) has officially invited the governments of Nigeria and South Africa to take advantage of the hosting rights benefits of the next two editions of the All Africa Music Awards (AFRIMA).

In a letter signed by the AUC’s Commissioner for Health, Humanitarian Affairs, and Social Development, Her Excellency, Ambassador Minata Samate Cessouma, the AU said the call aligns with its policies for the strategic transformation of Africa through social integration, as outlined in AU Agenda 2063, the Charter for African Cultural Renaissance, and the AU Plan for Action on Cultural and Creative Industry.

The AU describes AFRIMA as a global platform for celebrating and developing Africa’s diverse musical talents and cultural heritage, highlighting the significant opportunities hosting the prestigious awards presents for the selected host country

“Since 2014, the African Union has been partnering and working successfully with AFRIMA to develop, celebrate and promote African music globally for the purpose of integration/inclusivity, economic prosperity and world peace via its seven core pillars: (1) Music Awards, (2) Music Festivals; (3) AFRIMA creative Academy; (4) Talent Discovery and Promotions; (5) Music Business Hub; (6) Advocacy; (7) Advisory and Policy Debates,” the letter reads.

“AFRIMA is the biggest and longest running music award and platform in Africa, with a huge global appeal, diaspora audience, and youthful fans. The main events of AFRIMA are usually broadcast live to over 84 countries around the world after a continental and global road show, with thousands of music artists, actors, celebrities, members of the diplomatic corps, professionals in the creative space, tourists, media and fans from all over the world converging on the host country.”

The hosting rights of AFRIMA are usually bestowed on a country that shows capacity and commitment to meet up with the requirements and conditions. Should Nigeria accept to host AFRIMA, “it stands a promising chance in elevating the country’s positive global presence, bolstering artistic, tourism and economic growth, fostering cultural exchange and job creation, and reinforcing a positive perception of our continent’s rich cultural heritage on a global scale,” reads a copy of the letter received by the Minister of Art, Culture and Creative Economy, Hannatu Musawa, on behalf of the Nigerian government.

The Acting Director for Social Development, Culture, and Sports Division, African Union Commission, Ms. Angela Martins confirmed the invitation and request to bid for the hosting rights extended to the two countries, urging the respective governments to seize the opportunity to strengthen intra-African collaboration (in line with AFCTA) within the music industry and enhance their international visibility positively.

Continue Reading
Click to comment

Leave a Reply

Entertainment

Poor Funding, Restrictions Stifle Northern Film Industry

Published

on

Northern Film

KADIFF director Audu Israel says poor funding, restrictions and limited access to modern equipment are holding back Northern Nigeria’s film industry

(more…)

Continue Reading

Culture

Ofala festival: Obi of Onitsha marks 25 Years on throne

Published

on

 Ofala Festival 2026 celebrated Onitsha’s royal heritage as Obi Nnaemeka Achebe marked 25 years on the throne and addressed Nigeria’s economic challenges.

(more…)

Continue Reading

Culture

Crowds Gather for Rare Sunrise at Egypt’s Abu Simbel Temple

Published

on

Abu Simbel

Hundreds of tourists gathered at Egypt’s Abu Simbel temple to witness the twice-yearly sunrise ceremony illuminating Pharaoh Ramses II’s statue

Hundreds of tourists gathered at Egypt’s Abu Simbel temple on Thursday to witness a spectacular sunrise phenomenon in which sunlight illuminated the face of the statue of Pharaoh Ramses II, an event that occurs only twice a year.

Also read: 16 Famous Cultural Festivals That Define India

The ancient astronomical ceremony drew visitors from different parts of the world to the archaeological site in southern Egypt on October 22, one of two dates associated with the phenomenon.

The second occurrence takes place on February 22, when the rising sun illuminates the temple’s interior.

Egyptian tour guide Yasser Fouad described the occasion as extraordinary, saying some visitors had stayed overnight to secure the opportunity to witness the event.

“Today is an extraordinary day, everyone is keen, there are people who stayed over the night, foreigners who actually spent the night in Abu Simbel to see this phenomenon,” Fouad said.

The Great Temple of Ramses II at Abu Simbel dates back to the 13th century BC and is among Egypt’s most prominent archaeological attractions.

Built during the reign of Ramses II, one of ancient Egypt’s most powerful pharaohs, the temple is renowned for its monumental statues and sophisticated architectural design.

The twice-yearly sunrise phenomenon is a major attraction, drawing visitors eager to witness the interaction between sunlight and the temple’s ancient structure.

The dates have traditionally been associated with significant moments in Ramses II’s life.

October 22 is commonly linked to his birthday, while February 22 is associated with his accession to the throne.

However, the precise historical reasons behind the dates remain debated.

Some archaeologists have proposed alternative explanations, including that they may have marked the pharaoh’s coronation and birthday.

Abu Simbel underwent a major international rescue operation in the 1960s, when archaeologists and engineers relocated the temples to protect them from flooding caused by the construction of the Aswan High Dam.

The monumental structures were cut into large blocks and reassembled at a higher location, preserving the site for future generations.

The relocation was one of the most significant archaeological preservation projects of the 20th century.

Despite the move, the temple continues to attract visitors for its ancient Egyptian art, monumental architecture and remarkable alignment with the rising sun.

Also read: 16 Famous Cultural Festivals That Define India

The annual gatherings highlight the enduring appeal of Egypt’s archaeological heritage and the continuing fascination with the astronomical knowledge and engineering achievements of its ancient civilisation.

Continue Reading

Trending