Culture
Nigeria, China forge partnership to boost tourism, creative sectors
Published
2 years agoon
By
akonitv
Nigeria and China have agreed on a new partnership aimed at enhancing the tourism and creative sectors, boosting cultural exchange and economic growth
Nigeria and China are set to embark on an innovative partnership aimed at strengthening the tourism and creative industries, creating opportunities for cultural exchange and economic development.
The announcement was made following a recent meeting between the Chinese Ambassador to Nigeria, Yu Dunhai, and Nigeria’s Minister of Art, Culture, Tourism, and Creative Economy, Hannatu Musawa.
During the meeting, Ambassador Yu outlined the key aspects of the proposed collaboration, which will focus on various areas, including tech development, animation, incubation programs for young creatives, and improving visa processes for stakeholders in the tourism and creative sectors.
The ambassador emphasized that this partnership will serve as a gateway to new growth opportunities for both countries, enabling them to share knowledge, resources, and innovative ideas.
Yu Dunhai expressed confidence in the potential of the collaboration, saying, “I believe that this partnership will unlock new opportunities for growth, innovation, and cultural exchange, and I look forward to working together to make it a success.”
Minister Musawa welcomed the proposal, stressing that the partnership would further President Bola Ahmed Tinubu’s commitment to deepening Nigeria’s bilateral ties with China.
She assured China of Nigeria’s dedication to fostering economic growth through this initiative, highlighting the mutually beneficial impact it would have on both nations.
With the creative sector already contributing 4% to Nigeria’s economy, Musawa expressed optimism that the collaboration would play a pivotal role in achieving the country’s target of $100 billion in investment within the sector.
She also emphasized the importance of prioritising infrastructural development, particularly in tourism. Minister Musawa mentioned iconic tourist destinations such as Yankari Game Reserve, Obudu Ranch Resorts, Tinapa, and Erin-Ijesha Waterfalls, stating that Nigeria aims to transform these sites into world-class attractions, drawing inspiration from successful tourism models in countries like Saudi Arabia, Dubai, and Mexico.
“The ministry will prioritise infrastructural development and sustain its policy drive towards revamping tourism sites in the country,” she added. “Many of these beautiful, scenic sites can be replicated in Nigeria to attract more global tourists.”
This partnership is expected to enhance Nigeria’s position as a global tourism hub and foster long-term growth in the country’s creative industries, offering new opportunities for innovation, collaboration, and cross-cultural exchange between the two nations.
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By Halima Adaba,
It was a featubal if the people. It was for the anciebt town of Ile Ife, which the Yoruba race refards as the Source.
Also read: Olojo Festival 2026: Ooni Urges Leaders to Prioritise Citizens
And ut was a festivsl for the King, Arole Oduduwa, Oonirisa, Adeyeye Enitan Ogunwusi, Ojaja II.
And so between September 24 and 28th 2026, the annual featuval dazzjed in all its white glory.
Tge Monarch paid the traditional ancestral homage and offered propitiation as part of the sacred rites of the Olojo Festival.
It was a powerful expression of Yoruba heritage, spirituality, and enduring tradition.
Call it a collection of beautiful moments, faces, colours and cultural expressions.
Every frame tells a story.
Every face carries the energy.
Every moment keeps the heritage alive.
Undoubtedly one of the most sacred cultural celebrations in Ilé-Ifẹ̀. It marked a day associated with creation, thanksgiving, ancestral heritage, and the sacred appearance of the Ooni of Ife wearing the revered Aàrẹ crown.
There were also the devotees of the famed god of thunder – Sàngó who were hardly conspicuous at the festival.
Many other traditional groups came out with candor, showing a powerful expression of Yoruba cultural identity, spiritual devotion, and respect for the ancient traditions of Ilé-Ifẹ̀.
Devotees of Sàngó bekieved the ‘appearance’ of the god of thunder on Seotember 26th could be understood as a symbolic meeting of ancestral heritage, spiritual devotion, and the celebration of creation.
It was a moment when the sounds of drums, chants, and traditional praise poetry brought the history of the Yoruba people to life.
Although Olojo is closely associated with Ogun, the god of iron, and the sacred traditions of Ile-Ife, the presence of Sàngó devotees reflected the rich diversity of Yoruba spiritual heritage.
Also read: Olojo Festival 2026: Ooni Urges Leaders to Prioritise Citizens
As a participant enthused at the festival, “To witness Sàngó Olúkòso emerge on Olojo Festival day is to witness a living expression of history, identity, and ancestral pride.”

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The contemporary art and photography exhibition “Wake Up!” is back again for a second edition.
Curated by Awele Onwordi, Wake Up! 2 exhibition pays homage to the Nigerian youth and burgeoning street culture which many of its contributing artists reference in their works.
Also read: Five rising stars battle for 2026 Headies Next Rated
Titled “Young, Wild, Free”, the exhibition celebrates the creativity, resilience, freedom and cultural influence found in Nigerian youth.
Taking aim at societal issues and economic concerns, the exhibit reflects the youth and their refusal to compromise or bow despite all the challenges stacked against them while charting youth culture through art, music, fashion, skateboarding, photography and community.
The exhibition will be held, once again, at the Angel and Muse Gallery at 25 Sumbo Jibowu street off Ribadu Road off Awolowo Road in Ikoyi.
It will open on Saturday 5 September 2026 and will run until 11 September 2026
This second edition which focuses on celebrating, nurturing and exploring artistic practices rooted in youth and street culture will feature works from DENCITY and SUPERGLIDER HOUSE.
Exhibiting artists include Ajilore Kehinde – their work is deeply influenced by Nigerian street culture and works of other artists like Slawn, Peters Ejiro, etc, Chuka Onwordi – graphic designer who embodies themes of death, melancholy and beauty in his works, ZIDYEP – Abuja based creative whose works move between digital and physical spaces through art, graphic design and air brushing , Franklyn Okoye – graphic designer and artist whose works explore themes of identity and hyper-reality, Awele Onwordi – founder & curator of WAKE UP and multidisciplinary artist whose practice spans character art, creative logo design, album covers and more , Oluchi Kogolo – digital illustrator whose work explores street culture, personality and storytelling through a raw and playful visual style and Kozetuo Apeji – multidisciplinary artists who work explores experimental approaches to problem solving through both digital and traditional art forms.

Commenting on the exhibition in her curatorial statement, Awele noted that “despite economic instability, limited opportunities and socio-political challenges, Nigerian youth continue to shape culture through music, fashion, art, skateboarding, raves, photography and community.”
Also read: Five rising stars battle for 2026 Headies Next Rated
Continuing and harping on the raison d’etre of the exhibition she said, “Young, Wild and Free exists to celebrate Nigerian youth while also creating a platform that supports and amplifies them.”
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