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    Rivers State Official Urges Investors to Tap into Andoni’s Untapped Tourism Potential

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    The Acting Director of the Rivers State Council for Arts and Culture, Mr. Dike Eleberi, has urged potential investors to seize the vast opportunities presented by Andoni local government in Rivers State’s burgeoning tourism sector. Speaking on the sidelines of the grand unveiling ceremony of the “third edition of Andoni Unity Festival” in Port Harcourt, Eleberi emphasized the significance of tourism as a lucrative investment avenue and implored investors to harness its untapped potential within the state.

    Mr. Eleberi commended the Chairman of Andoni local government Area, Barrister Erastus Awortu, for his unwavering dedication to the growth of the tourism sector. He underscored the immense economic potential of arts and culture, ranking it closely behind oil as a substantial revenue generator. During the event, Eleberi expressed his appreciation, stating, “Mr. Chairman, I want to say kudos to you and your team for promoting tourism. The people may not appreciate what you are doing today, but I can assure you that your vision is apt because tourism is a reliable revenue earner.”

    Meanwhile, Barrister Erastus Awortu, the council Chairman, emphasized his administration’s commitment to creating an environment conducive to tourism business. He highlighted the passage of laws against poaching as a significant achievement, ensuring the ease of doing tourism business. Awortu also reaffirmed his dedication to projecting Andoni through the annual Unity Festival, asserting, “From what we see here today, I can assure you that this year’s carnival is going to be the biggest and most decorated, projecting our rich tradition and culture to potential investors.”

    Awortu elucidated the festival’s core objectives, stating, “The essence of the annual carnival is to project the area to the world, ensure sustainable peace, and attract investments using our natural habitats as focal points.” He further showcased Andoni’s unique natural features, including winding creeks, beaches, and diverse wildlife, urging both the government and investors to tap into the region’s vast tourism potential.

    Barrister Erastus Awortu, the Carnival committee Chairman, lauded the Andoni Unity Festival as a result-oriented program that has served as a unifying force for over two years since its inauguration. The festival, a five-day entertainment extravaganza, is slated to commence on 15th December with a Christmas Carol, culminating in the carnival parade on 5th January 2024. Other highlights include the Boat Regatta on 30th December 2023, Coconut Festival on 3rd January 2024, and Beach Carnival on 4th January 2024.

    As Rivers State positions itself as a burgeoning hub for tourism, the call to investors to explore Andoni’s tourism potential represents a significant step toward harnessing the state’s untapped economic opportunities.

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    Lagos seafood festival to boost maritime economy, celebrate aquatic heritage

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    Lagos Seafood Festival

    Lagos Seafood Festival, set for April 24-26, will showcase Lagos’ maritime heritage, promoting sustainable seafood businesses and tourism

     

    The Lagos State government, through the Ministry of Tourism, Arts, and Culture, is set to redefine the state’s maritime economy with the upcoming **Lagos Seafood Festival**.

    Also read: Lagos Government commits to growth of hospitality sector at institute of hospitality AGM

    Scheduled to take place from April 24th to 26th, 2025, the festival will celebrate Lagos as an aquatic wonder and highlight the commercial potential of its thriving seafood industry.

    Themed “Buy, Eat, Party,” the event will be held across three locations in the state: Lagoon Restaurant, Victoria Island; Anuoluwapo Fish Market, Law School, Victoria Island; and Oluwo Fish Market, Epe.

    The primary focus of the festival is to promote aquaculture and culinary tourism, while preserving Lagos’ rich seafood trade. The event aims to foster sustainable business strategies and reinforce the state’s position as a leading maritime hub in West Africa.

    The **Lagos Seafood Festival** will feature a blend of culinary experiences, cultural celebrations, and business networking opportunities designed to elevate the seafood industry.

    Idris Aregbe, the Special Adviser to the Governor on Tourism, Arts, and Culture, described the initiative as a groundbreaking approach to celebrating Lagos’ indigenous lifestyle.

    According to Aregbe, the festival will not only empower seafood businesses but will also attract international buyers, thereby boosting the local economy.

    “This is beyond a festivity; it is a celebration of our heritage and a strategic opportunity for the seafood industry in Lagos. We will empower seafood merchants, attract international buyers, and amplify Lagos’ maritime story,” he said.

    The Lagos Seafood Festival promises an exciting array of activities for attendees, including gourmet seafood experiences, cooking demonstrations, tastings by renowned chefs, market tours, cultural exhibitions, and workshops.

    The festival will also provide vital business networking opportunities, making it an essential event for seafood business owners. Aregbe added that the initiative aligns with the state government’s T.H.E.M.E.S+ agenda to position Lagos as a global tourism and business hub while promoting economic growth in the seafood sector.

    The Lagos Seafood Festival is positioned as a strategic campaign to promote Lagos as an aquatic splendour, market the seafood industry, and support sustainable businesses.

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    Brazil celebrates yoruba heritage at 2025 rio carnival: NICO applauds cultural showcase

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    Yoruba culture at Rio Carnival 2025

    Brazil’s 2025 Rio Carnival celebrates Yoruba heritage with Orisa chants and themes, strengthening ties between Nigeria and Brazil

     

    The National Institute for Cultural Orientation (NICO) has praised Brazil for its vibrant celebration of Yoruba culture during the 2025 Rio de Janeiro Carnival, recognising the powerful display of Nigerian heritage that resonated with millions of people worldwide.

    Also read: Osun State Targets Brazil for Investment, Tourism Boost

    The commendation came from Chief Biodun Ajiboye, the Executive Secretary/CEO of NICO, who expressed his appreciation in a statement from Abuja.

    The carnival, held from February 28 to March 8, at the famed Sambadrome, drew an estimated eight million visitors from across the globe.

    Ajiboye highlighted Brazil’s commitment to promoting Nigerian culture through the pulsating Orisa chants and Yoruba-inspired themes that dominated the carnival.

    He stated that these performances not only captivated the audience but also reinforced the deep-rooted historical and cultural ties between the two nations.

    “We are inspired by what our Brazilian brothers and sisters are doing, as the Orisa tradition originates from Nigeria; all Orisas have their base here,” Ajiboye said.

    “It is heart-warming to see that despite being taken forcefully as slaves, our ancestors kept the flames alive, and their descendants have continued to preserve and celebrate it with such grandeur.”

    He praised Brazil’s dedication to preserving Yoruba traditions and recognised the country’s remarkable celebration of its African heritage. “You have shown that you are truly the children of kings and queens; you are not bastards but true heirs of our heritage,” Ajiboye added.

    Ajiboye also commended Brazil for its progressive stance on religious tolerance and cultural inclusivity. He described Brazil’s efforts to elevate Yoruba traditions as an inspiration to the world, underscoring the need for global cooperation in preserving cultural legacies.

    Looking forward, Ajiboye emphasised that the Nigerian government is committed to deepening cultural ties between the two nations. He revealed that high-level cultural conferences would be planned in both Nigeria and Brazil to strengthen historical connections, promote tourism, and foster religious harmony.

    In line with this, NICO is spearheading plans for the World Orisa Congress, an annual event designed to bring Orisa devotees from around the world to Nigeria.

    The congress will serve as a platform for scholars, cultural enthusiasts, and government representatives to explore sustainable strategies for cultural preservation and global engagement.

    Ajiboye highlighted the Orisa spiritual system as a significant global force, with an estimated 450 million adherents worldwide. He expressed Nigeria’s desire to position itself as the epicentre of Orisa worship, much like Mecca for Muslims or Jerusalem for Jews.

    The Executive Secretary also noted that NICO is working on creating a platform to unite devotees from across the world, including Brazil, Cuba, the United States, the UK, and many other nations, to continue the celebration and preservation of Yoruba culture.

    Ajiboye expressed hope that through continued collaboration, Nigeria and Brazil could forge new pathways for enhancing cultural understanding and preserving the Yoruba heritage.

    He applauded the Brazilian government for its unwavering support for cultural diversity and religious tolerance, encouraging both countries to continue building bridges for future generations.

    The Rio de Janeiro Carnival, which dates back to 1723, is recognised as the world’s largest carnival, attracting millions of revellers each year.

    In 2025, an estimated two million people per day filled the streets to enjoy floats, samba schools, and elaborate costumes, celebrating Brazil’s rich cultural diversity.

    A samba school consists of a community of local neighbours with shared regional or geographical backgrounds, showcasing their cultural heritage through lively performances.

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    Cross River government plans major restructuring of Calabar carnival after 20 years

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    Calabar Carnival restructuring 2025

    Cross River Government sets up a 13-member committee to review and restructure the iconic Calabar Carnival, aligning it with global standards

     

    The Cross River State Government has announced plans to restructure the iconic Calabar Carnival after two decades of vibrant cultural showcases and global recognition.

    Also read: Calabar Carnival 2024 attracts over 300,000 tourists, boosts local economy

    Nsa Gill, Chief Press Secretary to Governor Bassey Otu, confirmed on Sunday that a 13-member review committee has been established, headed by Chief Edem Duke, a former Minister of Culture.

    The committee has been tasked with a 10-point terms of reference and is expected to deliver its report within two weeks.

    According to Gill, the goal is to improve the carnival’s standards and align it with global tourism trends.

    “The review aims to restructure the carnival, which showcases one of the world’s finest displays of arts, culture, and tradition,” Gill stated.

    The committee’s mandate includes evaluating the successes and challenges of the past 20 years, identifying high and low points, and exploring creative ways to improve the event.

    A key focus will be on restructuring the carnival bands and enhancing marketing opportunities to secure better funding and international visibility.

    Additionally, the committee will advise the government on enhancing event regulation and organisation to meet world-class standards.

    Initiated in 2005 by then-Governor Donald Duke, the Calabar Carnival has grown into one of Africa’s most celebrated cultural festivals.

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