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Lagos Tourism Fair 2025 targets N5 Billion in sales to boost Trade, SMEs

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Lagos Tourism Fair 2025

The Lagos Tourism Fair 2025 aims for N5 billion in sales, supporting SMEs through trade, entertainment, and business growth initiatives

 

The Lagos State Ministry of Tourism, Arts, and Culture has reaffirmed its commitment to leveraging entertainment as a driver of trade, with the 2025 Lagos Tourism Fair projected to generate N5 billion in sales.

Set to take place from **April 11 to 13** at **Balmoral Hall, Federal Palace Hotel, Victoria Island**, the fair is being organised in collaboration with the **Naija Brand Chick (NBC) Trade Fair**, marking the second partnership between Lagos State and NBC.

Idris Aregbe, Special Adviser to Governor Babajide Sanwo-Olu on Tourism, Arts, and Culture, emphasised the government’s dedication to supporting **local businesses and entrepreneurs** through strategic initiatives like this fair.

“The essence of tourism lies in buying, selling, and landscape development while boosting the local economy and fostering cultural exchange,” Aregbe stated.

He noted that the Lagos State government prioritises **job creation, SME growth, poverty reduction, and bridging economic inequality**, making events like this a key part of their development strategy.

“This edition will be bigger and better, as we have worked tirelessly to refine the experience and maximise impact. Beyond the physical marketplace, we are introducing an **online deals spot** to enhance accessibility,” he added.

The trade fair will provide attendees with **cost-saving shopping opportunities**, discounted deals, and access to **high-quality products from over 220 vendors**.

NBC founder Nelly Agbogu highlighted Lagos as the ideal location for business expansion, crediting the state government’s support for small enterprises.

“Lagos provides the perfect landscape for business growth. This fair proves that with the right support, dreams can be actualised. We are thrilled to create another groundbreaking event that empowers SMEs and transforms lives,” Agbogu said.

 

Beyond business transactions, the **Lagos Tourism Fair 2025** will offer an engaging experience with:

✔ **Business masterclasses and workshops** for vendor education
✔ **Financial inclusion initiatives**, including grants and funding opportunities
✔ **Cultural performances, celebrity appearances, and dance showcases**
✔ **Raffle draws and giveaways** to boost sales and engagement

 

With an estimated **75,000 attendees over three days**, the fair aims to solidify its reputation as **one of Nigeria’s top business events**. By merging **trade, entertainment, and entrepreneurship**, Lagos State is reinforcing its position as a hub for economic growth and innovation.

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Dexter Loko Wins Prestigious 2026 Chinua Achebe Prize

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 Dexter Loko Wins Chinua Achebe Prize for his 170,000-word fantasy novel, The Bako of Zereshé, at the 2026 ANA convention in Abuja

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Ofala festival: Obi of Onitsha marks 25 Years on throne

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 Ofala Festival 2026 celebrated Onitsha’s royal heritage as Obi Nnaemeka Achebe marked 25 years on the throne and addressed Nigeria’s economic challenges.

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Crowds Gather for Rare Sunrise at Egypt’s Abu Simbel Temple

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Abu Simbel

Hundreds of tourists gathered at Egypt’s Abu Simbel temple to witness the twice-yearly sunrise ceremony illuminating Pharaoh Ramses II’s statue

Hundreds of tourists gathered at Egypt’s Abu Simbel temple on Thursday to witness a spectacular sunrise phenomenon in which sunlight illuminated the face of the statue of Pharaoh Ramses II, an event that occurs only twice a year.

Also read: 16 Famous Cultural Festivals That Define India

The ancient astronomical ceremony drew visitors from different parts of the world to the archaeological site in southern Egypt on October 22, one of two dates associated with the phenomenon.

The second occurrence takes place on February 22, when the rising sun illuminates the temple’s interior.

Egyptian tour guide Yasser Fouad described the occasion as extraordinary, saying some visitors had stayed overnight to secure the opportunity to witness the event.

“Today is an extraordinary day, everyone is keen, there are people who stayed over the night, foreigners who actually spent the night in Abu Simbel to see this phenomenon,” Fouad said.

The Great Temple of Ramses II at Abu Simbel dates back to the 13th century BC and is among Egypt’s most prominent archaeological attractions.

Built during the reign of Ramses II, one of ancient Egypt’s most powerful pharaohs, the temple is renowned for its monumental statues and sophisticated architectural design.

The twice-yearly sunrise phenomenon is a major attraction, drawing visitors eager to witness the interaction between sunlight and the temple’s ancient structure.

The dates have traditionally been associated with significant moments in Ramses II’s life.

October 22 is commonly linked to his birthday, while February 22 is associated with his accession to the throne.

However, the precise historical reasons behind the dates remain debated.

Some archaeologists have proposed alternative explanations, including that they may have marked the pharaoh’s coronation and birthday.

Abu Simbel underwent a major international rescue operation in the 1960s, when archaeologists and engineers relocated the temples to protect them from flooding caused by the construction of the Aswan High Dam.

The monumental structures were cut into large blocks and reassembled at a higher location, preserving the site for future generations.

The relocation was one of the most significant archaeological preservation projects of the 20th century.

Despite the move, the temple continues to attract visitors for its ancient Egyptian art, monumental architecture and remarkable alignment with the rising sun.

Also read: 16 Famous Cultural Festivals That Define India

The annual gatherings highlight the enduring appeal of Egypt’s archaeological heritage and the continuing fascination with the astronomical knowledge and engineering achievements of its ancient civilisation.

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