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Bigi Brings Festive Cheer to 150 Mushin Kids with Chess & Fun

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Rite Foods Limited, a leading beverage company partnered with Nigerian chess master and coach Tunde Onakoya to bring festive cheer and empower children in Mushin through the “Chess for Christmas Mushin” initiative.

The event, held from 11am to 4pm on 23 December, 2023, provided a platform for chess training, talent showcases, and fun games, all while promoting the Bigi brand and its commitment to social responsibility.

Bigi saw this event as an opportunity to build a positive brand image and enhance its reputation through its association with a meaningful initiative. Rite Foods’ communication efforts throughout the event focused on promoting the Bigi brand, including its popular Rite Sausage rolls and Sosa Fruit Drinks, while demonstrating its dedication to supporting underprivileged communities.

The programme went beyond just chess competition. Children participated in literacy challenges like spelling bees, showcasing their academic abilities. Additionally, talent showcases featuring dancing, singing, and drawing provided a platform for artistic expression. Fun games like snakes and ladders, Ludo, and bouncing castles kept the energy high throughout the event.

The winner of the spelling bee competition received a one-year scholarship courtesy of Octa, while the first and second runners-up were awarded laptops as part of their back-to-school kits sponsored by Rite Foods.

A highlight of the event was the chess competition between children from Mushin and Ikorodu. It was inspiring to witness the skill and talent displayed by children from underserved communities, demonstrating the power of chess as a tool for empowerment and opportunity.

Rite Foods leveraged the Bigi and Sosa brands to create awareness and engagement with the children. Refreshing Bigi drinks, Sosa fruit drinks, and Rite sausages kept everyone energised throughout the day, while children also received draw-string bags filled with gift items, bringing added joy to the festive occasion.

Biola Aransiola, the Assistant Brand Manager for Bigi at Rite Foods Limited, said the initiative was intended at bringing excitement to the children through the company’s unique brands which the yuletide season connotes. Also, to keep them fit for a better academic future.

Through its support of this initiative, Bigi demonstrated its commitment to social responsibility and community development. The event was not just about chess; it was about celebrating the potential of children in underserved communities, providing them with opportunities to learn, express themselves, and have fun. The success of Chess for Christmas Mushin reinforces Bigi’s values and its dedication to making a positive impact on the lives of Nigerians.

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Culture

Crowds Gather for Rare Sunrise at Egypt’s Abu Simbel Temple

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Abu Simbel

Hundreds of tourists gathered at Egypt’s Abu Simbel temple to witness the twice-yearly sunrise ceremony illuminating Pharaoh Ramses II’s statue

Hundreds of tourists gathered at Egypt’s Abu Simbel temple on Thursday to witness a spectacular sunrise phenomenon in which sunlight illuminated the face of the statue of Pharaoh Ramses II, an event that occurs only twice a year.

Also read: 16 Famous Cultural Festivals That Define India

The ancient astronomical ceremony drew visitors from different parts of the world to the archaeological site in southern Egypt on October 22, one of two dates associated with the phenomenon.

The second occurrence takes place on February 22, when the rising sun illuminates the temple’s interior.

Egyptian tour guide Yasser Fouad described the occasion as extraordinary, saying some visitors had stayed overnight to secure the opportunity to witness the event.

“Today is an extraordinary day, everyone is keen, there are people who stayed over the night, foreigners who actually spent the night in Abu Simbel to see this phenomenon,” Fouad said.

The Great Temple of Ramses II at Abu Simbel dates back to the 13th century BC and is among Egypt’s most prominent archaeological attractions.

Built during the reign of Ramses II, one of ancient Egypt’s most powerful pharaohs, the temple is renowned for its monumental statues and sophisticated architectural design.

The twice-yearly sunrise phenomenon is a major attraction, drawing visitors eager to witness the interaction between sunlight and the temple’s ancient structure.

The dates have traditionally been associated with significant moments in Ramses II’s life.

October 22 is commonly linked to his birthday, while February 22 is associated with his accession to the throne.

However, the precise historical reasons behind the dates remain debated.

Some archaeologists have proposed alternative explanations, including that they may have marked the pharaoh’s coronation and birthday.

Abu Simbel underwent a major international rescue operation in the 1960s, when archaeologists and engineers relocated the temples to protect them from flooding caused by the construction of the Aswan High Dam.

The monumental structures were cut into large blocks and reassembled at a higher location, preserving the site for future generations.

The relocation was one of the most significant archaeological preservation projects of the 20th century.

Despite the move, the temple continues to attract visitors for its ancient Egyptian art, monumental architecture and remarkable alignment with the rising sun.

Also read: 16 Famous Cultural Festivals That Define India

The annual gatherings highlight the enduring appeal of Egypt’s archaeological heritage and the continuing fascination with the astronomical knowledge and engineering achievements of its ancient civilisation.

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Entertainment

Gbenga Adeyinka Brings Laffmattazz 2026 Finale to Lagos

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Laffmattazz

Laffmattazz 2026 Lagos finale will hold on November 15, as Gbenga Adeyinka brings comedy, music, culture and fashion to Victoria Island

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Entertainment

The Headies Announces New Date for 18th Awards Edition

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Headies

The Headies has rescheduled its 18th awards edition to April 10 and 11, 2027, in Toronto, Canada, with industry events continuing

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