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Creative economy: Nigeria aims for $100bn growth through culture, tourism

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Creative economy

Nigeria’s creative economy is projected to generate $100bn, according to Minister Hannatu Musawa, who highlights cultural heritage as a driver of economic growth

Creative economy development is at the heart of the Federal Government’s plan to build a $100 billion economy, as it leverages Nigeria’s vast cultural, tourism, and creative assets.

Also read: China-Africa Mazu Culture Association celebrates anniversary, launches hunger relief initiative in Nigeria

This vision was reaffirmed by Hannatu Musa Musawa, Minister of Art, Culture, Tourism, and the Creative Economy, during a dinner in her honour hosted by the Lai Labode Heritage Foundation in Abeokuta, Ogun State.

Musawa revealed that the government is working closely with all 36 states, alongside the private sector, to foster inclusive economic growth.

“We are promoting cultural heritage not just for preservation but as a core driver of economic prosperity,” she said. This forms part of the Renewed Hope Culture Programme, which prioritises rural cultural documentation and community engagement.

A major highlight of the evening was Ogun State’s flagship Egbaliganza cultural celebration, praised by Musawa as a model initiative supporting the Ministry’s ambitious $100 billion creative economy target.

High Chief Mustapha Abdulhakeem Owolabi, Executive Director of the Lai Labode Heritage Foundation, announced plans to host the Africa Fashion Olympics in Egbaland by 2026.

The event, set to involve 50 African nations, is expected to position the region at the forefront of a $500 billion continental fashion movement.

“With Africa holding only 1.2% of the $30 billion global fashion market, Egbaland aims to lead a new era of African fashion dominance,” said Owolabi.

Also read: Minister of Art, Culture, Tourism, Creative Economy pays homage to new Alaafin of Oyo, affirms FG’s support for traditional institutions

This cultural and creative push opens vast opportunities for SMEs operating in fashion, tourism, and the arts  sectors seen as vital to diversifying Nigeria’s economy and creating jobs at scale.

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Culture

16 Famous Cultural Festivals That Define India

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India

Discover 16 famous cultural festivals in India, from Diwali and Holi to Rath Yatra and the Pushkar Camel Fair, celebrating the country’s rich heritage (more…)

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Culture

Netherlands Returns Historic Benin Artefact to Oba Ewuare II

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Netherlands returns Benin artefact to Oba Ewuare II as the restitution of African cultural treasures gains momentum during his 10th coronation anniversary

The Kingdom of the Netherlands has returned a centuries-old Benin artefact to the Oba of Benin, Oba Ewuare II, in Benin City, Edo State, as part of activities marking the monarch’s 10th coronation anniversary on October 21, 2026, in a move that adds momentum to international efforts to restore African cultural heritage to its place of origin.

Also read: Detty December Fest Adds DJ Tunez, Tungba Christmas

The artefact, which had been held in the collection of Museum de Fundatie in the Netherlands since 1937, was presented to the monarch by the museum’s executive director, Beatrice von Bormann, in the presence of Portugal’s Ambassador to Nigeria, Paulo Martins Santos.

The handover highlights renewed efforts by museums and governments to address the history of African cultural objects held in foreign collections and reconnect communities with artefacts of historical, cultural and spiritual significance.

Speaking during the presentation, von Bormann said investigations had traced the artefact’s origins to the 18th century.

She expressed satisfaction at its return to the Benin Kingdom, noting that the object had travelled across different parts of the world before reaching its place of origin.

She also explained that the artefact carried spiritual symbolism associated with reincarnation and Olokun, the Benin deity linked to the sea and wealth.

The return comes amid a broader international campaign to secure the restitution of African cultural treasures taken during colonial encounters.

The Benin Kingdom has been at the centre of these efforts, with historical objects from the former Benin Kingdom dispersed among museums and private collections across several countries.

Receiving the artefact, Oba Ewuare II reflected on the longstanding historical relationship between the Benin Kingdom and Portugal, recalling contacts between the two societies dating back to the 15th century.

The monarch said early encounters included efforts to introduce Catholicism into the kingdom but stressed that the Benin people had maintained their traditional religious beliefs and spiritual practices.

“We have a very unique link with the Portuguese. When I was told that the Portuguese Ambassador was around, it was like telepathy, because I had been thinking already about Portugal,” Oba Ewuare II said.

The monarch also expressed surprise at learning that the Vatican recognised African traditional religions, describing the development as significant to wider discussions about the recognition of indigenous African spirituality.

The presentation added historical and cultural significance to the celebrations marking Oba Ewuare II’s 10th coronation anniversary, while drawing attention to the role of restitution in preserving the identity and heritage of the Benin Kingdom.

The return of the artefact also reinforces calls for continued cooperation between African institutions and international museums to establish the origins of disputed objects and facilitate their return where appropriate.

Also read: Detty December Fest Adds DJ Tunez, Tungba Christmas

For the Benin Kingdom, the recovery represents more than the return of an old object. It offers an opportunity to preserve historical knowledge, sustain cultural traditions and pass an important part of the kingdom’s heritage to future generations.

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Culture

OLOJO….Ile Ife’s September Gift To Culture

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OLOJO

By Halima Adaba,

 

It was a featubal if the people. It was for the anciebt town of Ile Ife, which the Yoruba race refards as the Source.

Also read: Olojo Festival 2026: Ooni Urges Leaders to Prioritise Citizens

And ut was a festivsl for the King, Arole Oduduwa, Oonirisa, Adeyeye Enitan Ogunwusi, Ojaja II.

And so between September 24 and 28th 2026, the annual featuval dazzjed in all its white glory.

Tge Monarch paid the traditional ancestral homage and offered propitiation as part of the sacred rites of the Olojo Festival.
It was a powerful expression of Yoruba heritage, spirituality, and enduring tradition.

Call it a collection of beautiful moments, faces, colours and cultural expressions.

Every frame tells a story.

Every face carries the energy.

Every moment keeps the heritage alive.

Undoubtedly one of the most sacred cultural celebrations in Ilé-Ifẹ̀. It marked a day associated with creation, thanksgiving, ancestral heritage, and the sacred appearance of the Ooni of Ife wearing the revered Aàrẹ crown.

There were also the devotees of the famed god of thunder – Sàngó who were hardly conspicuous at the festival.

Many other traditional groups came out with candor, showing a powerful expression of Yoruba cultural identity, spiritual devotion, and respect for the ancient traditions of Ilé-Ifẹ̀.

Devotees of Sàngó bekieved the ‘appearance’ of the god of thunder on Seotember 26th could be understood as a symbolic meeting of ancestral heritage, spiritual devotion, and the celebration of creation.

It was a moment when the sounds of drums, chants, and traditional praise poetry brought the history of the Yoruba people to life.

Although Olojo is closely associated with Ogun, the god of iron, and the sacred traditions of Ile-Ife, the presence of Sàngó devotees reflected the rich diversity of Yoruba spiritual heritage.

Also read: Olojo Festival 2026: Ooni Urges Leaders to Prioritise Citizens

As a participant enthused at the festival, “To witness Sàngó Olúkòso emerge on Olojo Festival day is to witness a living expression of history, identity, and ancestral pride.”

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