The Alaafin of Oyo calls for Yoruba unity and cultural revival, highlighting tourism as a key driver of Nigeria’s economic diversification

The Alaafin of Oyo, His Imperial Majesty Oba Abimbola Akeem Owoade I, has called for greater unity among Yorubas to preserve and revitalise the cultural heritage and traditional values of the people.

Also read: Alaafin of Oyo Urges Yoruba Unity for Cultural Revival

Speaking during this year’s Iyake International Festival at Ado-Awaye in Oyo State, Oba Owoade emphasised that cultural tourism could serve as a sustainable economic alternative to oil dependence, offering opportunities for national growth while celebrating traditional arts and heritage.

A statement released on Friday by Bode Durojaiye, Director of Media and Publicity to the Alaafin, quoted Oba Owoade as urging a renewed focus on Nigeria’s rich cultural resources.

He highlighted the importance of reviving traditional values, arts, and practices as part of a broader strategy to strengthen Yoruba identity and promote tourism across the country.

The Alaafin’s call aligns with efforts to leverage Nigeria’s cultural assets to drive economic diversification and boost local communities, positioning tourism as a viable avenue for long-term development.