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Sucre House of Entertainment Honoured as Industry Pace-Setter at 2025 Edge Awards

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Sucre House of Entertainment

Sucre House of Entertainment wins Influencer Marketing Agency of the Year at the 2025 Edge Awards, marking a major milestone for the visionary-led agency

Sucre House of Entertainment has been crowned Influencer Marketing Agency of the Year at the prestigious Edge Awards 2025, held on 26 September at the Balmoral Event Hall, Sheraton Hotels, Ikeja.

Also read: Hannatu Musawa Strengthens UAE-Nigeria Tourism Ties

The award, presented by Marketing Edge Magazine, honours outstanding achievement and innovation in Nigeria’s marketing and communications sector.

Founded by creative entrepreneur Olatunji Emmanuel .O., Sucre House of Entertainment has emerged as a dominant force in influencer marketing, redefining the industry with high-impact campaigns and talent-driven strategies.

“This honour is a reflection of our discipline, creativity, and the trust our clients place in us,” said Olatunji.

“At Sucre House of Entertainment, we don’t just deliver campaigns — we elevate experiences and set new standards.”

The agency’s client list boasts global names such as Crocs, MAC Cosmetics, Tecno, Infinix, the European Union, and Bet9ja.

It is also widely recognised for managing social media phenomenon Enioluwa, known online as the lip gloss boy.

Marketing Edge CEO John Ajayi applauded the firm’s meteoric rise, saying, “Sucre House is proof that with vision and excellence, Nigerian agencies can lead the future of influencer marketing.”

Also read: Tolu Olanipekun marketing award honours her outstanding career impact

With this recognition, Sucre House of Entertainment cements its status as a rising powerhouse shaping the narrative of digital marketing and talent influence across Africa.

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Culture

OLOJO….Ile Ife’s September Gift To Culture

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OLOJO

By Halima Adaba,

 

It was a featubal if the people. It was for the anciebt town of Ile Ife, which the Yoruba race refards as the Source.

Also read: Olojo Festival 2026: Ooni Urges Leaders to Prioritise Citizens

And ut was a festivsl for the King, Arole Oduduwa, Oonirisa, Adeyeye Enitan Ogunwusi, Ojaja II.

And so between September 24 and 28th 2026, the annual featuval dazzjed in all its white glory.

Tge Monarch paid the traditional ancestral homage and offered propitiation as part of the sacred rites of the Olojo Festival.
It was a powerful expression of Yoruba heritage, spirituality, and enduring tradition.

Call it a collection of beautiful moments, faces, colours and cultural expressions.

Every frame tells a story.

Every face carries the energy.

Every moment keeps the heritage alive.

Undoubtedly one of the most sacred cultural celebrations in Ilé-Ifẹ̀. It marked a day associated with creation, thanksgiving, ancestral heritage, and the sacred appearance of the Ooni of Ife wearing the revered Aàrẹ crown.

There were also the devotees of the famed god of thunder – Sàngó who were hardly conspicuous at the festival.

Many other traditional groups came out with candor, showing a powerful expression of Yoruba cultural identity, spiritual devotion, and respect for the ancient traditions of Ilé-Ifẹ̀.

Devotees of Sàngó bekieved the ‘appearance’ of the god of thunder on Seotember 26th could be understood as a symbolic meeting of ancestral heritage, spiritual devotion, and the celebration of creation.

It was a moment when the sounds of drums, chants, and traditional praise poetry brought the history of the Yoruba people to life.

Although Olojo is closely associated with Ogun, the god of iron, and the sacred traditions of Ile-Ife, the presence of Sàngó devotees reflected the rich diversity of Yoruba spiritual heritage.

Also read: Olojo Festival 2026: Ooni Urges Leaders to Prioritise Citizens

As a participant enthused at the festival, “To witness Sàngó Olúkòso emerge on Olojo Festival day is to witness a living expression of history, identity, and ancestral pride.”

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Entertainment

Lateef Adedimeji Honours First 10 Baba Eta Challenge Winners

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Lateef Adedimeji

Lateef Adedimeji rewards the first 10 Baba Eta Challenge winners, with Coker Oluwarantimi receiving N1m at a presentation in Lagos (more…)

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Events

Tems, Runtown Headline Spotify’s Intimate Lagos Showcase

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Tems

Spotify Lagos showcase brought Tems and Runtown closer to selected Premium listeners during an intimate two-night Surround Sound event

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