Sango Festival, hosted by Alaafin Owoade, receives UNESCO World Heritage status, showcasing Yoruba culture and boosting Nigeria’s cultural tourism

Sango Festival took a historic turn on Saturday, August 16, 2025, as Alaafin of Oyo, Oba Abimbola Akeem Owoade, hosted the grand finale the first since his ascension to the throne.

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Thousands of local and international visitors thronged Oyo town to witness the vibrant celebration.

This year’s festival marked the second edition since its official recognition by UNESCO as a World Heritage event and the first under Oba Owoade’s reign.

Minister of Art, Culture, Tourism, and the Creative Economy, Hannatu Musa Musawa, presented the UNESCO World Heritage Certificate of Inscription to the Alaafin and Oyo State Commissioner for Culture and Tourism, Dr. Wasiu Olatunbosun.

“This certificate is a global endorsement of the Sango Festival’s living heritage. It honours our past while building the future—opening doors for cultural tourism, inspiring our youth, and strengthening Nigeria’s place on the world’s cultural map,” Musawa said.

She noted that the recognition aligns with President Bola Tinubu’s Renewed Hope Agenda, positioning culture and tourism as key pillars of Nigeria’s economic diversification.

Festival-goers experienced colourful processions, energetic drumming, fiery chants, and captivating performances that celebrated Yoruba resilience and spirituality.

The event also showcased the rich heritage of Oyo’s ancient palaces, traditional markets, and hospitality, offering an immersive tourism experience.

Alaafin Owoade expressed gratitude to UNESCO, the Nigerian Government, and the Oyo State Government for supporting the Sango Festival.

He pledged the continued commitment of the Oyo traditional institution to preserving cultural heritage that fosters unity and progress.

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With its newly recognized UNESCO status, the Sango Festival is expected to draw increased international attention, positioning Oyo and Nigeria as premier destinations for cultural tourism in Africa.